its our blog…
Ch-ch-ch-changes
Hi everyone!
I’ve been gone for a minute. Bad blogger *slaps hand on wrist, realize I like it, and slaps the other one*. We have been busy traveling to craft shows and preparing new things to show at all of the upcoming trade shows. We have a bunch of new charms. As well as a super secret new line that is coming out, not under the Jenny and Jimbob brand, but our crazy brains will be behind it. When I have more details I will let you know. But the biggest change is that all of our new Jenny and Jimbob products will be missing one special key element. . . .It makes me really sad. We are discontinuing our adorable little matchboxes. They will still be available on our website but they will no longer be carried in retail stores.
We sat down with some key people and discovered that not everyone in the whole wide world are as quirky and creative as we are. And by “We” I mean you and us. We made this product for all of those people who had something funny, strange, most likely unacceptable thing to say to their best friend/mom/sister/co-worker. But surprise, not everyone wants to say those things. Plus the package size made it seem like a cheap trinket and we put alot of money and time making sure that the jewelry itself is good quality. A necklace you can wear and giggle about for a long time.
But not all is ch-ch-changing. The necklaces will still come in a matchbox. It will be bigger more substantial matchbox. And it will look entirely different. So different that you may accidentally buy it and not realize that it is from us. It will still have all of the parts that we feel capture the essence of Jenny and Jimbob. Our quirky charms. (We didn’t release the poop charm. Poop is definitely a summer item and will be sold as such.) We have lots of new ones that no one has seen. And they will still have our clever sayings on them.
We believe these changes will make our jewelry stand out and grow up and be something you can be proud to bring home to mom. We’ve been classifyied, ya’ll!
So if you see any of the little matchboxes in stores you should swoop ‘em up they won’t be coming back. (except on our website. . .hee-hee. . .commence phase 2 of world domination plan.)
Happy Friday!! Ooooh! It’s 4th of July this Monday! When you have a chance you should download a copy of the Declaration of Independence. Reading it as an adult always brings tears to my eyes. Seriously. I do a live reading of it with my friends every year. Whether they like it or not!
Stay Cute!
jenny
July 1, 2011 - 8:53 am
Well, boo. I, for one, LOVED the packaging. And everyone I gave the necklaces to felt the same way. I loved the cleverness of the copy and how sweet the boxes looked. I’m in advertising and do a lot of print work and packaging, so seeing these was so cool and unique. But, I’m excited to see what new packaging will look like.
Still waiting for a bacon charm…
July 6, 2011 - 8:03 am
I LOVE the old packaging too! *single tear* It will still be available as a Jennyandjimbob.com exclusive. And we will still do private labels with it. Like the stuff we did for BCBG and Charming Charlie. But the stores will get something “fancier” and more “sophisticated”. I had to look up sophisticated to really understand what our advisers meant. (I’m soo not sophisticated.)
Thanks for your support Pam! Glad to know you are in advertising/print work. If you have any feedback on our new packaging it will be greatly appreciated!
Aren’t we all still waiting for bacon? I mean seriously. (Jimbob got slammed with a gazillion custom engagement rings/wedding bands etc. so my projects for him have taken a back seat. But he’s planning to have that all done this month and then he can get back to doing the fun stuff for J+J)
Happy Hump Day!
xxjenny